Gear should never be the deciding factor in PVP, in any MMO, and it clearly is today in TOR 50v50. People should want to PVP because its fun, and they enjoy it, the reward is the PVP itself, not approaching PVP as work, or a chore, that must be done for weeks in order to start having fun. Clearly there are internal statistics in place at BWA showing that PVP is not seeing a lot of new level 50 PVP'ers taking part in PVP because of the massive gear divide. And this is a great way to address it imo. Hardcore, and people with a ton of free time, will always feel that they're entitled to bigger and better because of their time invested, but rewarding time, and not skill, will see fewer and fewer people joining 50v50 PVP. I don't know why MMO developers think that players need a gear grind timesink, and thus believe that this in turn will translate into time played, and money spent by the player. It only leads to burnout. People will continue subbing if they're having "fun". Levels 10-49 PVP is incredibly successful right now, because its fun, because everyone feels that they can be effective. Warhammer Online had a very accessible PVP gear attainment arch imo.