Lost all interest for wow right after I bought Cataclysm, tried to reactivate it, but the magic was gone. With flying mounts, dungeon finder, what once was a massive world, ended up feeling like an empty space. I still missed playing a mmo, but I initially hesitated with SWTOR. I wanted some of the hype to die and then start looking into it after the opening rush.
Having played it for a couple of days, I'm positively surprised. Lots of similarities with wow, but it is defenently it's own master. Love the art style, the locations and eventhough I never really got into the movies, I'm starting to embrace the lore.
It's nice to be playing a mmo again and it's nice to be playing something else than wow. Heck even lightsabers are becomming cool.