I'm not so sure. I played the SWTOR beta and was so enamored with the game. I've taken 3 characters to 50 and now that the rose colored glasses are off... there are key features and mechanics in this game that are just cumbersome and tedious.
I think GW2 will be the oposite. A lot of people are playing the early levels and expecting AMAZING dynicamic content in an area that you will spend 1-2 hours on (at the most -- although you can revist and have the game scale you down). I think as people play GW2 more through the rest of the 80 levels of content they will start enjoying it more. It's really hard to judge a game with 80 character levels in just 3 days.
What really draws me to GW2 is that every feature seems to have been designed for the players enjoyment. you can tell they sat around and thought of ways to make traditional MMO mechanics more enjoyable. When you don't have a 15 dollar/month reoccuring subsciption to worry about holding onto you can really take a lot of the tedious bull-crap out that no one seems to enjoy -- IE pvp gear grinds, endgame raiding/flashpoint grinds, systems that encourage alting (even if you don't like to have alts), slow/restrictive travel systems, etc
The design philosophies seem very different. Frankly I've not seen a lot of information on what the SWTOR dev teams design philosophy is. Especially when it comes to PvP (something i focus on in this game). The changes they make, and lack of communication around them, has really hurt their reputation with me. I'm hopeful for GW2 because they talk a lot about what their intentions are and why they are doing it differently.