The sad but unfortunate truth is that video game players are used to convenience and why not? The days of 3 lives and you are dead are gone. The days of lose at the last boss and you start the game over are gone. Many of these conventions are things of the past. And if you want to appeal to a large audience (which a MMO should since it makes the game more... massive), you need to build these in.
Convenience request:
Transportation should be quicker. Going through 3 to 5 zones to get from planet x to planet y can take 5 to 10 minutes depending on your internet connection and computer. If you need to do more than 1 quick travel, it can take even longer.
Recommendations:
1) For any instance based mission (Storyline, quest, hero, flashpoints, Ops, etc.) where a person goes into the mission, give the option to be transported there when one person goes in. This will solve most (if not all) convenience problems. The last two MMOs that I have been a part of have had this very basic feature.
2) Allow planet to planet quick travel this would be a little more difficult given the current method of travel, but it would speed up getting to a friend's location. Many people only have about 2-3 hrs to play this game each night during the week. We want action now. (some more, but not many).
3) Allow the Leader to pull team mates to them on the map (with an insanely long recharge like the Emergency Fleet Pass). The long recharge will reduce the potential for exploitation.
By the way, the biggest reason why I continue to play the game is because the story lines are far beyond the MMOs out there right now. I just want the Storyline to reflect the game convenience features. Remember, the more fun you make the game, the better you will be. Convenience is a big factor!!!