The sub price wasnt what drove your customers away it was the lack of communication and updates on the game itself. If you all had properly planned this game from the start you wouldnt need a F2P model because the subs would have stayed. I was a beta tester and still a sub'd memeber but alas as of Nov 12 i will not be because of the formentioned problems. My guild was into HM Ops days after they were released because they were a joke. the leveling is old and tiring and not fun. I had high hopes for this game but Bioware went to bed with EA and as soon as i saw that i knew the game was screwed. Delete the post but sooner or later the BS always floats to the top.....