Just my 2cents in case a mod or a developer reads this: Personally I don't give an eff about the free month to 50s. (I don't have a 50 btw, but have been subbed since day 1) What I do care about, is my friends who are crying foul, and cancelling their subs because they feel slighted that their business isn't "valuable" to Bioware. I see this move, as a quick attempt to reel back in the group of players who powergamed to max level, got bored because "there's nothing to do", and left for the proverbial greener pastures. It's always a tightrope walk for an MMO to appease the polar opposite player types of casual and hardcore; and this time Bioware mis-stepped. I think it's a poorly executed promotion and alienates your casual fan-base (or altaholics in my case) . Surely there is some other metric they could have used to issue this promotion... time played, or those with an active sub since launch? I don't think the community reaction would've been half as bad if it had been some virtual in-game item. Instead they chose something that correlates to REAL WORLD MONEY and I think that is why you're seeing the outcry.