Since Star Wars is based on the war between Empire and Republic, it could be great if the result of some events could influence directly in the game playing.
I suggest the creation of a weekly PVP event in contested planets with specific objectives such as take control of a base or kill a specific powerful monster opened for everyone and the winner side would receive some bonus during the coming week, for example, reduced prices for items bound to character, better GTN taxes, better planets respawn points and so on.
It would be nice if, in these events we could use some specific weapons like laser cannons or vehicles.
These events could happen at the same time in some planets and each of them could affect different things.
Best regards