Wow is the baseline for MMOs, it has been for quite some time, that's not unreasonable at all. That said, I'm willing to 'go with it' this time and see how Makeb and the Cartel digital expansion work out this time, but if it sets a precedent for the future, I'm not quite sure if I'll continue to purchase. Just because personally it will just feel like an increased subscription fee, instead of a full-blown expansion pack. That might sound silly, but I prefer my expansion packs in large bites, even if it includes a larger price tag. I justify the purchase because of the enormity of the content. It's a little harder to do with these smaller and (so far as we know) less inclusive expansions.