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Forbes thinks TOR is a financial disaster for EA. Your thoughts


Ensquire

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They're really not though. The stock was up 5% yesterday and if you want to get really technical, EA is trading at an EBITDA multiple of ~7.5x; which is in line with Activision. That means that the market does not view EA as an inherently worse company than someone like Activision. Say what you want about EA, but they are pretty much too big to fail; so you get used to them.

 

Are you on crack they are trading at 11.41 Look at there performance for the past 52 weeks, that looks like a double black diamond ski run to me

http://investor.ea.com/stockquote.cfm

 

they are one basis point away from being at their rock bottom

 

Edits: Laugh, that improvement your talking about is from the worse possible point they as a company have been in in the past five years

Edited by Ensquire
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I don't believe all game companies are run like this, even BioWare's other branches. But when you have EA looming over your shoulder insisting to see immediate increases in subscriber numbers yet cutting funding in all departments, coupled with horrible management, all the while listening to the marketing department instead of your core audience... yeah. You can see where that's going.

 

This is the most telling comment as to why SWTOR flopped. It's too bad EA won't take heed.

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Are you on crack they are trading at 11.41 Look at there performance for the past 52 weeks, that looks like a double black diamond ski run to me

http://investor.ea.com/stockquote.cfm

 

they are one basis point away from being at their rock bottom

 

You really don't know what you're talking about. Do you even know what I was trying to convey with my post? Keep this argument about the game itself.

 

No one is disputing that they've lost a ton of value over the past year, but all it will take is one successful earnings quarter and they'll be fine. The market does not yet view EA as a bad company. In fact, most analysts have them as a hold or a buy and expect a strong 2013.

Edited by Typeslice
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You really don't know what you're talking about. Do you even know what I was trying to convey with my post? Keep this argument about the game itself.

 

No one is disputing that they've lost a ton of value over the past year, but all it will take is one successful earnings quarter and they'll be fine. The market does not yet view EA as a bad company. In fact, most analysts have them as a hold or a buy and expect a strong 2013.

 

Hey you were the one that brought performance of stock up, But while we are on the subject, when a company stock bottoms out days before the quarterly shareholder meeting (july 31) its never usually a good sign

Edited by Ensquire
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Hey you were the one that brought performance of stock up, But while we are on the subject, when a company stock bottoms out days before the quarterly stockholder meeting (july 31) its never usually a good sign

 

First of all - I was talking EBITDA multiples - you were talking stock prices you pulled from yahoo finance. Let's again keep things in perspective. And actually, the stock traded up 5% on Friday.

Edited by Typeslice
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Hey you were the one that brought performance of stock up, But while we are on the subject, when a company stock bottoms out days before the quarterly shareholder meeting (july 31) its never usually a good sign

 

stock dropping can be for any reason, a ceo leaves, a rumor of someone buying them out or a buyout failure. EA isnt limited to usa, its world wide and covers many platforms.

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stock dropping can be for any reason, a ceo leaves, a rumor of someone buying them out or a buyout failure. EA isnt limited to usa, its world wide and covers many platforms.

 

Exactly. OP, come in here quoting stock prices when EA starts trading at like 3 or 4x. Will you even know when that is if it happens?

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I don't own EA stock, why should I care?

 

EA stock has been a horrid investment for quite some time. Whether the title has been a financial disaster for EA should only matter to us if they're going to pull the plug on it (which I doubt) or if we're in a "what you see is what you get" mode for the remainder of the games life.

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Doubt TOR has anything to do with EA's recent economic development, why? Because all gaming companies have started to feel the heat the last year or more.

 

My personal belief is that the recession has finally hit the industry, so much for recession proof.

 

This. Guys who make dead rising has a bunch of layoffs the other week. It's the industry as a whole.

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Exactly. OP, come in here quoting stock prices when EA starts trading at like 3 or 4x. Will you even know when that is if it happens?

 

Yup, and i dont think numptys saying EA were the worst company in the world, lol ye cos arms dealers sell ak74's that fire daisys, did the stock prices much cop.

Edited by Shingara
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This. Guys who make dead rising has a bunch of layoffs the other week. It's the industry as a whole.

 

I agree, Blizzard has made some layoffs not to long ago, plus their stock is hoovering around the same price as EA's.

I just think the gaming industry is declining. It'll be worst if the new console systems that come out banns the use of pre-own copies.

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Dead Rising isn't an MMO we are playing currently

 

Who cares? The industry as a WHOLE is suffering, couldn't care less if it's an MMO or not an MMO. Nintendo, Sega, Warner Bros, EA, Blizz, Microsoft... They're all having layoffs.

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Who cares? The industry as a WHOLE is suffering, couldn't care less if it's an MMO or not an MMO. Nintendo, Sega, Warner Bros, EA, Blizz, Microsoft... They're all having layoffs.

 

It's the 80's all over again!

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Exactly. OP, come in here quoting stock prices when EA starts trading at like 3 or 4x. Will you even know when that is if it happens?

 

None of the above reason mentioned are true in EA case, The case with nintendo is more of a hardware issue then anything, investors don't believe in the wii u (thats what its called anyways) and apple and iphone are taking a chunk out of the mobile gaming market which has been nintendo's niche for years

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Dead Rising isn't an MMO we are playing currently

 

When you talk about EA stock prices you dont go by mmos, they arnt an mmo company, they are turning into one but they arnt one. they make single and multiplayer games for console, pc, mobile and web browsing. MMO's are a tiny tiny tiny part of there industry model. EA probably make more from there game engines that swtor.

Edited by Shingara
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What other product have they produced in the last two years aside from TOR and BF3 that warrants a multimillion dollar ad campaign. BF3 is what caused most of their financial issues. Forbes should consider that travesty. TOR made up for it's monetary investment and produced a profit, which is the only thing shareholders should be concerned with.

 

Re: the comment on BF3. Not hardly. Recently EA/Dice released Premium service to BF3 fans. It had sold slightly over 800,000 units in the first month. It is still selling. Premium is to bring 4 new map packs and many new features to BF3 which are highly anticipated. Plus, the BF franchise is still one of EA's best cash cows. So much so that EA/Dice are planning on releasing BF4 sometime late in 2013.

 

Now, I also call into question some of the other things said in the article but I am NOT a defender of EA's current CEO. I think he is (being diplomatic) not good for gaming and gamers. EA has made some very bad choices...(SWTOR NOT being one of them...IMHO) including the fact that they do not use strict quality control on games and release too many defective or incomplete games. I give SWTOR a slight pass in that department only because it is an MMO and many many MMO's go through intial launch growing pains only to recover within the first year.

 

SWTOR is a good MMO. It is lacking in some areas but I have high expectations that Bioware will correct those in time....providing EA does not muck it up any further.

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here a link to support that PC games sales are actually on the rise for 2010, 2011 & 2012

http://www.forbes.com/sites/insertcoin/2012/07/09/diablo-3-spearheads-230-jump-in-pc-game-sales/

http://www.rockpapershotgun.com/2011/03/01/pc-is-strong-pc-games-revenue-up-20/

 

That the only reason console sale are down is because this generations console is nearing the end of its life cycle and that this trend in sales has been true to form for the past four generation of consoles, here's Ubisoft president stating as much. I

 

http://ca.ign.com/articles/2012/07/23/ubisoft-industry-penalised-by-long-console-cycle

 

I'll just re post this as a counter that the industry is suffering, the reason IP's are suffering is companies are afraid of introducing new IP's in this generations hardware, whether that smart or short sighted is anyone guess

Edited by Ensquire
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Re: the comment on BF3. Not hardly. Recently EA/Dice released Premium service to BF3 fans. It had sold slightly over 800,000 units in the first month. It is still selling. Premium is to bring 4 new map packs and many new features to BF3 which are highly anticipated. Plus, the BF franchise is still one of EA's best cash cows. So much so that EA/Dice are planning on releasing BF4 sometime late in 2013.

 

Now, I also call into question some of the other things said in the article but I am NOT a defender of EA's current CEO. I think he is (being diplomatic) not good for gaming and gamers. EA has made some very bad choices...(SWTOR NOT being one of them...IMHO) including the fact that they do not use strict quality control on games and release too many defective or incomplete games. I give SWTOR a slight pass in that department only because it is an MMO and many many MMO's go through intial launch growing pains only to recover within the first year.

 

SWTOR is a good MMO. It is lacking in some areas but I have high expectations that Bioware will correct those in time....providing EA does not muck it up any further.

 

Sorry but MMOs don't recover once they go down the path of decline. Name an MMO that has successfully recovered it's lost subs? There is none.

 

This game might be fixed but it'll only be fixed for a small niche group. Once it loses 1 million subs it won't regain it again.

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WoW....talk about a stretch. So...Some random blogger on Forbes, Thinks a tiny portion of EA's portfolio is whats bringing down EA? This is a troll post and a half...fail one at that too. A random Blogger is not Forbes
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