Everything is about profit, I get it. However at what cost? I know I'm being naive, but wouldn't you like to see a company actually have integrity, listen to their player base, and fix / improve upon the established core game. As Neulwen pointed out, there are bugs everywhere in the most commonly played areas of the game. I would like to see an open dialogue with players and developers, you mentioned the "bean counters" well heck, bring them as well, let the players actually tell you what they're willing to pay for, as opposed to just throwing new content at the wall and hoping to recapture the awesome feeling of the game that came out almost 7 years ago. I bring up the age, because yes, there should be new content, but maybe actually focus on quality, not quantity.