Ya that's not really the point if we want to play it to grind rep, the point is are they going to do events and content in the future that will be meaningful. I thought we were at war with each other, faction to faction, the way things are going I'm waiting for some aliens and predators to show up somewhere and the Empire and Republic must join forces to kill them, we'll be able to go to other fleets, trade between factions, blah blah blah.
Not to mention the faction on faction PvP dailies are the stupidest thing in a long list of stupid things this game has done, it's not Star Wars anymore.