I see what you did there, but have to point out that no other MMO has had comparable commercial success, in the North American market, since WoW. Probably a few have in the Asian market, but that playerbase is quite different from ours.
SWTOR is failing faster then Warhammer did, and that isn't a coincidence. Fluff games with little true challenge or depth will continue to fail, players really do want meat if they are expected to pay a monthly fee to play.
They don't even need to do weekly maintenance, the servers aren't even getting a work out with active player numbers down so low.